Where I'm at right now

It is more difficult to sort things clearly in your mind than it is to simply do busywork. This gives you the option to keep you from feeling guilty for the lack of growth in the right direction. As the common business wisdom goes -

I have been stuck in a cycle right now. I feel that at the early stages of any entrepreneurial venture, most of the momentum of the entire business comes directly from the founder/owner of it. And with that push what usually tends to happen is that the business takes the shape of the founder’s psyche ; reflecting the founder’s own strengths & weaknesses.

That seems to have been the case with me, at least. I feel that the biggest mistake I have made so far is to ignore money.

So far, the thing that I have spent the most time and energy on has been to actually learn and understand the fulfillment side of the business. And that is simply not enough

It was November end of 2022. I had been running a marketing agency for a year now. I was unsure of my services, unsure of my skills, did not know how to lead a team and did not realise what my customers wanted. I was teetering along, trying half-heartedly to sell services that I did not believe in.

No wonder my results were bad.

Then, in November 2022, I get to experience ChatGPT. I had been an early tech adopter all my life, and the first time I experienced ChatGPT I knew something that changed forever.

It was the first piece of technology that i had witnessed that seemed truly general: Hell, the same exact tool could generate a paragraph, a poem, code as well as instructions for difficult tasks. I felt this urge to understnad everythign about this technology. My biggest thought was “Oh man there is a going to be a new type of engine that will power everything. I need to learn how to repair the engine and open a garage.”

And thus, dear reader , Cognio Labs was born.

Love,